Policy for the use and management of cookies

What are cookies?

Cookies are very small text files that a website can use by storing them on your device. The purpose of cookies is to "remember" your device, record your actions and preferences, and allow your device to be recognized the next time you visit the https://nik.ro website. All files that collect and store such information are called "cookies."

The term "cookies" in this policy covers not only traditional HTTP cookies but also all other similar technologies for tracking and storing information on your device or accessing information stored on it. These include, but are not limited to, pixel tags, web beacons, local storage, URL tracking, tracking based solely on IP address, and unique identifiers that allow for the collection of data regarding your behavior and interaction with the website. In accordance with Regulation (EU) 2023/2854 of the European Parliament and of the Council of 13 December 2023 (Data Act), certain cookies may collect metadata necessary for providing data processing services and ensuring information portability. When you visit the website, you will be asked to accept or decline cookies.

How do we use cookies?

Cookies are used for various purposes. They help us better personalize content according to your interests, monitor site traffic, ensure you benefit from maximum functionality, and more.

During your first visit to the site, we will ask for your consent to use all cookies, except for those that are strictly necessary. We use a Consent Management Platform (CMP), which gives you the option to provide consent for each category of cookies individually. Your consent must be given freely, specifically, in an informed manner, and unambiguously, through a clear affirmative action (for example, clicking the "Accept all" button or selecting separate categories). You have the right to refuse or withdraw your consent at any time, just as easily as you granted it, without any adverse consequences for you. We bear the burden of proving that your consent was validly obtained.

We use cookies and other tracking technologies for various purposes, which, for the sake of clarity, we have classified as follows:

● Necessary (functional) cookies

These are cookies without which the website cannot function normally. They are used only by us and, for this reason, are called first-party cookies. They enable navigation between pages, facilitate form completion, ensure site security, and remember your decision regarding the use of cookies. These cookies are usually session-based and are deleted when you close your browser.

● Statistical (analytical) cookies

This type of cookie helps us improve our website by collecting aggregated information about how users use it – for example, the number of visitors, the most visited pages, the duration of the visit, the type of device, etc. They allow us to make our web pages more accessible and easier to use. For this purpose, we use the following third-party tools:

● Google Analytics

It uses a set of cookies to collect information and report statistical data on site usage without personally identifying individual visitors. Data is collected regarding user ID, approximate geographic information, behavioral information, and the technology used, which are extracted from the user's Google profile. This statistical information is stored for a period of 26 months.

● Salesforce tracking code

It collects data about visitors, such as IP addresses and site activity, for the purpose of monitoring traffic and tracking user interaction with our services. The data is stored until it is expressly deleted.

● Hotjar

We use Hotjar to gain insights into user behavior (e.g., clicks, scrolling) for the purpose of improving the structure and functionality of the website.

● Marketing cookies

These cookies help us and our partners evaluate which online advertisements would be most suitable for you, based on the pages you visit. They track the effectiveness of advertising campaigns and allow for integration with other technologies to improve the automated process of selecting relevant services and products. For this purpose, we use:

● Meta Pixel

A piece of code on our website that helps us measure the effectiveness of our ads on Meta platforms (Facebook, Instagram) and understand the actions taken by users (pages visited, button clicks, form submissions). Information is stored for a period of 365 days, without Meta disclosing personal data regarding specific users to us.

● Google Tag Manager

This technology allows us to organize and manage how various tracking codes and cookies (tags) are placed and used on our website.

In the case of third-party cookies, data processing is carried out by the respective service providers. You can manage your consent regarding the use of different categories of cookies at any time through the settings on our website.

What data do we collect through our cookies?

When we use our cookies, in certain cases, we or third parties obtain the IP address of the device you are using when visiting the website. At https://nik.ro, we use the IP address, device ID, operating system, internet service provider, time of visit, referring URL, and location data related to the device used to ensure website functionality, for security purposes, and to perform diagnostics. In certain cases, third parties, namely the companies providing the software solutions listed above, may collect personal data that users voluntarily provide when filling out online forms for the purpose of using the services offered by the website. This data may also include metadata necessary for the operation of your connected services and for facilitating data portability in accordance with Regulation (EU) 2023/2854 (Data Act). In these cases, the responsibility for processing lies with them.

In addition to general personal data protection rules, we also comply with the requirements of Regulation (EU) 2023/2854 (Data Act), which applies starting September 12, 2025. This regulation governs the access and use of data generated by connected products and services, which may also include metadata collected through cookies and other tracking technologies.

How can you control cookies?

You can change your browser settings at any time, including deleting or blocking "cookies." You can prohibit the use of "cookies" or accept all "cookies." Information about your browser settings can be found in its documentation. For more detailed information, visit aboutcookies.org.

What happens if you disable some cookies?

Because "cookies" are necessary for the normal operation of the https://nik.ro/ website, disabling them may result in the inability to use some of the site's functionalities.

When can we change this policy?

We reserve the right to modify this policy at any time by updating, supplementing, and amending it. You can stay informed about changes to this policy at https://nik.ro, in the "Cookie Usage and Management Policy" section.

Cookie Policy, version dated ((21.04) 2026)